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Launch · Go-to-market, LinkedIn strategy, PR, events

Go-to-market, LinkedIn strategy and PR that get you found.

Positioning, visibility, moments. The go-to-market written for your segment and your country. A founder and a company page people follow. Press that quotes you. Events launched from an idea to a full room with the sponsors signed.

Book a 30-minute call See the modules

Build Launch Grow

Is this you?

Three sentences we hear on the first call.

Launch is the answer when the thing exists and the market has not noticed yet.

We built the app. We don't know how to market it.

What is really wrongProduct-market fit assumed, go-to-market missing: no positioning, no segment, no channel, no story the first customers can repeat.

What we do about itThe go-to-market workshop, a written strategy, the landing page and the story, the channels that fit the segment, and the first users and partners brought in by hand.

Our clients come by word of mouth. We want a real lead engine on LinkedIn.

What is really wrongReferrals depend on the founder's network and stop the moment the founder is busy delivering.

What we do about itThe founder and the company page turned into a visible authority: profile, a content system built on the formulas that grew our own account, and the outreach to go with it. Proof: about five booked calls a week for an engineering consultancy within three months.

We have an idea for an event. How do we launch it, fill it and sign the sponsors?

What is really wrongEvents treated as a date in the calendar, not as a campaign with a brand, a target list, a sponsor pitch and a follow-up.

What we do about itEvent identity, the pitch for sponsors and partners, the speaker line-up, the ticket campaign, and meetings booked before the doors open. Then Grow works the room.

What we do

Four modules. Pick the ones you need.

Each one is a sprint or a short retainer, fixed scope and price. Delivered in English, French or Italian, for your home market or the one you are entering.

Go-to-market strategy

The module we never skip

Positioning, segments, messaging and launch plan for a product, a practice, an event or a new market. Delivered as a strategy workshop in two sessions, with a written strategy and a shortlist of who to talk to first. It is how we know which other modules you actually need.

Two-session workshop
Written strategy you keep
Segments and decision-makers
Messaging per market
Channel plan and calendar
Shortlist of first targets

LinkedIn strategy

Founder and company

Personal branding, company branding, outreach and posting, all built around a goal, built on the formulas that grew our own account and our clients'. Written in your voice, from your work, with the engagement and the outreach handled for you.

Strategy and goals
Personal and company branding
Outreach routine
Content plan, written with you or for you
Engagement and connection routine
Newsletter if it fits
Monthly numbers that matter

PR & online visibility

Found, quoted, recommended

Press, directories, newsletters, awards and the AI-search presence most firms have never checked. The aim is simple: when someone searches your category in your market, you appear, and what they find matches the quality of your work.

Press list and pitches
Directories and listings
Awards worth entering
AI-search and GEO audit
Google Business profiles
Review and testimonial system

Event branding & marketing

From idea to full room

Launching an event or showing up at one properly: identity, stand and sponsorship branding, an event landing page and campaign, the ticket or invitation drive, meetings booked before the event and the follow-up sequence after it.

Event identity and collateral
Sponsor and partner pitch
Speaker and guest line-up
Landing page and ticket campaign
Meetings booked in advance
Follow-up sequence

How it works

A 30-minute call. Then a strategy step sized to the job.

Every module is fixed scope and fixed price, with two revision rounds, invoiced on kick-off and on delivery. You always know what you get and when.

Step 130-minute callWhat you are launching, to whom, by when. An honest read on whether I am the right person.

Step 2Go-to-market workshopTwo sessions, one written strategy, a shortlist. Sized down to an hour when the job is a profile or a single campaign.

Step 3Launch sprintThe modules the strategy calls for, fixed scope and price, two revision rounds. Invoiced on kick-off and on delivery.

Step 4Momentum, then GrowContent and PR keep running as a light retainer. The pipeline work starts when the materials are ready.

80% full in
three months

Launch · Hospitality · London

A new hotel in a changing district, from an empty building to opening night.

ProblemThe Hoxton, Shoreditch had to make a Dutch, open-lobby hotel concept work in a city whose idea of luxury is privacy, and fill rooms from the first quarter.

What we didThere from the choice of the abandoned building to the redesign, the programme, the ground-floor partners, the interiors and a launch run as a campaign rather than a date.

Result80% occupancy within three months of opening.

80%occupancy in three months

570KLinkedIn views in 90 days for an engineer who wanted to go viral

More work →